Launch your startup fast! Use this free, responsive SaaS website template in Framer. No coding needed. Perfect for your SaaS MVP website.
If you're building a SaaS product and you're stuck at the website part, don’t worry, you’re not alone.
Many early-stage founders spend weeks figuring out how to launch their MVP site when they should be focused on the product itself. The truth is, you don't need to hire a developer or even touch a single line of code to get a beautiful, high-converting site live.
In this blog post, I’ll walk you through a free Framer Website template built specifically for SaaS MVPs.
It’s designed to help you launch fast, explain your value clearly, and start capturing leads right away. You’ll learn how to use the template, what each section is for, and how to structure your content for maximum conversions.
Whether you're bootstrapping or backed by VC, this guide will help you build an MVP website that actually works in hours, not weeks.
Over the years, I’ve worked with dozens of SaaS founders, some solo, some with full teams. But no matter their background, every one of them needed a fast way to explain their product and collect emails. So we created a free MVP site template in Framer, designed specifically for that purpose.
It’s clean, conversion-focused, and built to help you:
And the best part? It’s 100% free.
When someone lands on your site, you have five seconds to tell them what your product does and why they should care. That’s where the Hero section shines.
This section is designed to display:
Avoid buzzwords. Just write like you’re explaining the product to a friend. You can optionally add a background GIF or screenshot, as long as it adds clarity, not clutter.
Tip: Use verbs in your CTA button. "Join Beta" or "Get Started Free" works better than "Learn More."
Most SaaS sites jump straight into features. That’s a mistake. First, explain the problem your product solves.
The template provides a two-column layout:
Write with empathy. Make your visitor feel like you understand what they’re going through. Then introduce your SaaS as the solution.
Example:
Managing remote teams shouldn’t feel like herding cats. That’s why we built [Product Name] to centralize updates, deadlines, and decisions all in one clean dashboard.
Next comes the Feature Highlights section. Instead of listing every tiny feature, focus on the top three that solve the core problem.
Each card includes:
This section isn’t just about bragging. It’s about showing your value in a way that users can scan and understand instantly.
Tip: Don’t write "Easy to Use" or "Scalable." Instead, write what it helps them do.
Humans trust what they can see. This visual product preview area helps users picture your product in action.
Drop in:
Even if your UI isn’t final, it’s better to show something than nothing. If your product solves a big problem, people won’t mind if it’s not pixel-perfect yet.
In the early stages, people don’t just buy your product; they buy trust. That’s why the Social Proof section is key.
You can add:
Even something like "Built by ex-Google engineers" or "Used by teams at [industry name]" helps.
Tip: If you don’t have social proof yet, add a human story on your About page (see below).
If you're pre-launch or in private beta, don’t worry about full pricing tables. Instead, use this section to:
The goal here isn’t to convert with price. It’s to get them in the door.
This is where all your messaging leads: the email form.
The template includes a clean lead capture section, designed for:
It connects with Framer's built-in form system or tools like Zapier and Google Sheets. Just set your form settings and test it.
Tip: Write a friendly thank-you message after submission. Something like, "Thanks! You're on the list. We'll reach out soon."
A short story about why you're building this product can add trust. Add:
These are required if you’re collecting emails. Just link them in your footer. The template includes placeholders you can edit.
If you plan to do SEO or content marketing later, the Framer CMS is easy to activate. For launch, this is optional.
Before hitting publish, go through this checklist:
Once it’s all ready, hit that Publish button. Your SaaS MVP site is live.
Now:
You don’t need to wait until everything is perfect. Launching early gets you feedback faster and builds momentum.
And when you’re ready to grow beyond MVP? You can always upgrade or redesign, but now, you’ve got something real out there.
Nope! Framer is no-code. Just drag, drop, and update text/images.
Yes. Everything in the template is fully customizable. You can change styles, components, and layouts.
Yes. Use Framer’s integrations or connect via Zapier to tools like Mailchimp, Airtable, or Google Sheets.
Yes. The layout is built with responsiveness in mind and works across devices.
You’ll find the free template link in the video description or at the top of this blog.