Southernilexcavating is a family-owned business that has been providing excavation services to residential and commercial clients for over 20 years. They pride themselves on their commitment to quality workmanship, reliability, and excellent customer service.
They offer a range of services, including site preparation, excavation, grading, hauling, and demolition. Southernilexcavating's team has extensive experience and expertise in the industry, making them a trusted partner for any excavation project.
Southernilexcavating had an outdated website that was difficult to navigate and did not showcase their services effectively. The website lacked a clear hierarchy, making it hard for users to find the information they were looking for.
The site's design was unappealing and did not reflect the company's brand identity.
Our team designed a new website from scratch that addressed all the issues with the previous site. We created a modern, clean, and visually appealing design that reflected the company's brand identity. We used a clear hierarchy to make it easy for users to find the information they needed. We also included clear calls-to-action throughout the site to encourage users to contact Southernilexcavating for their services.
Many of our competitors do not offer the same level of advanced filtering options that we do, making it harder for users to find franchises that align with their goals.
We created wireframes to map out the structure of the new site, ensuring a clear hierarchy of information and easy navigation.
We created a custom design for the website, including a modern and visually appealing color scheme, typography, and layout.
We developed the website using the latest technology to ensure fast load times and optimal user experience.
We thoroughly tested the website on different devices and browsers to ensure compatibility and functionality.
We launched the website and provided Southernilexcavating's team with training on how to update and maintain the site.
We analyzed the websites of Southernilexcavating's competitors to gain insights into industry trends and best practices. Some key notes from our analysis include:
Many competitors had outdated designs that did not reflect their brand identities.
Navigation was often confusing, making it difficult for users to find the information they needed.
Some sites lacked clear calls-to-action, which could lead to missed opportunities for conversion.
Competitors with modern, visually appealing designs tended to have higher engagement and conversion rates.
After launching the new website, Southernilexcavating saw a significant improvement in user engagement
and conversions. The new design effectively showcased their services, making it easy for users to underst and what they offer and how to contact them.
The site's clear calls-to-action and easy navigation led to an increase in inquiries and bookings. The team was also thrilled with the new design and how it reflected their brand identity. Overall, the new website has helped Southernilexcavating establish a stronger online presence and attract new customers.
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